Kate Whitley is a London-based conceptual designer and art director with a curious, multifaceted approach to brands and visual worlds.
Eucerin®
,
Identity, art direction, design direction
,
2026
In this project, we collaborated with an experimental health-tech brand named “Votra” to develop a visual identity that captured the intersection of technology, wellness, and human emotion. The client’s goal was to communicate a sense of refined sensitivity and future-forward aesthetics. Objectives included creating a logo system, art direction, and immersive visuals that expressed softness through industrial design cues.
EPIGENETIC SERUM
GALAXY CAMPAIGN
VISUAL ID
SUN / ANTI-AGING
EUCERIN ACNE KEY VISUALS
VTR_06.jpg
VTR_07.jpg
VTR_08.jpg
VTR_09.jpg
VTR_10.mp4
Eucerin®
,
Identity, art direction, design direction
,
2026
In this project, we collaborated with an experimental health-tech brand named “Votra” to develop a visual identity that captured the intersection of technology, wellness, and human emotion. The client’s goal was to communicate a sense of refined sensitivity and future-forward aesthetics. Objectives included creating a logo system, art direction, and immersive visuals that expressed softness through industrial design cues.
EPIGENETIC SERUM
GALAXY CAMPAIGN
VISUAL ID
SUN / ANTI-AGING
EUCERIN ACNE KEY VISUALS
VTR_06.jpg
VTR_07.jpg
VTR_08.jpg
VTR_09.jpg
VTR_10.mp4
Raygun London
,
Identity, art direction, design
,
2022
NOMOD approached us to create a dynamic identity system that would reflect their role as a multimedia studio championing emerging digital creators. The brand needed to feel bold and contemporary, appealing to a community that values both experimentation and clarity. Our objective was to build an identity toolkit that could scale across digital campaigns, artist features, and merchandise while maintaining a consistent voice.
RAYGUN CHROME LOGO
NMD_02.MP4
NMD_03.JPG
RG POSTER
NMD_05.JPG
RAYGUN 48
NMD_07.JPG
NMD_08.JPG
Raygun London
,
Identity, art direction, design
,
2022
NOMOD approached us to create a dynamic identity system that would reflect their role as a multimedia studio championing emerging digital creators. The brand needed to feel bold and contemporary, appealing to a community that values both experimentation and clarity. Our objective was to build an identity toolkit that could scale across digital campaigns, artist features, and merchandise while maintaining a consistent voice.
RAYGUN CHROME LOGO
NMD_02.MP4
NMD_03.JPG
RG POSTER
NMD_05.JPG
RAYGUN 48
NMD_07.JPG
NMD_08.JPG
Whole Body Deo
,
Design,
,
2025
All Natural, a new wellness e-commerce brand, tasked us with creating a digital presence that conveyed purity, tactility, and trust. The objective was to develop a custom website and product ecosystem that would support both storytelling and conversion. We focused on a minimal yet expressive visual language that aligned with the brand’s clean ingredients and sustainability ethos.
AN_01.JPG
AN_02.MP4
AN_03.MP4
SURE TVC
Whole Body Deo
,
Design,
,
2025
All Natural, a new wellness e-commerce brand, tasked us with creating a digital presence that conveyed purity, tactility, and trust. The objective was to develop a custom website and product ecosystem that would support both storytelling and conversion. We focused on a minimal yet expressive visual language that aligned with the brand’s clean ingredients and sustainability ethos.
AN_01.JPG
AN_02.MP4
AN_03.MP4
SURE TVC
Earthworm Projects
,
Identity, design direction
,
2025
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.
EWP-Graphic
LUCA_02.JPG
OOH
EARTHWORM PROJECTS SITE
CARD
Earthworm Projects
,
Identity, design direction
,
2025
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.
EWP-Graphic
LUCA_02.JPG
OOH
EARTHWORM PROJECTS SITE
CARD
PINSH
,
Design, art direction
,
2024
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.
LUCA_01.JPG
LUCA_02.JPG
LUCA_03.JPG
PINSH
,
Design, art direction
,
2024
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.
LUCA_01.JPG
LUCA_02.JPG
LUCA_03.JPG